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Globalni vplivi na trženjsko komuniciranje zdravil brez recepta v Sloveniji : magistrsko delo
ID Vitezič, Petra (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/vitezic3778.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, farmacevtska industrija, zdravila, trženje, poslovno komuniciranje, globalizacija, analiza
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[P. Vitezič]
Year:2009
Number of pages:I, 80 str., 9 str. pril.
PID:20.500.12556/RUL-40815 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18451942 This link opens in a new window
Publication date in RUL:10.07.2015
Views:1482
Downloads:183
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Language:Unknown
Keywords:Slovenia, pharmaceutical industry, medicine, marketing, business communication, globalization, analysis

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