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Merjenje uspešnosti oglaševanja z Brand Monitorjem : diplomsko delo
ID
Žlajpah, Nina
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/zlajpah371.pdf
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Language:
Slovenian
Keywords:
trženje
,
ekonomska propaganda
,
oglas
,
uspeh
,
blagovne znamke
,
raziskave
,
meritve
,
primeri
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[N. Žlajpah]
Year:
2002
Number of pages:
41 str., 5 str. pril.
PID:
20.500.12556/RUL-3290
UDC:
659.1
COBISS.SI-ID:
13024486
Publication date in RUL:
11.07.2014
Views:
1802
Downloads:
329
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
advertising
,
advertisement
,
success
,
trademarks
,
research
,
measurements
,
cases
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