Vzpostavljanje dolgoročnega odnosa s kupci avtomobilov Mercedes-Benz v Sloveniji : diplomsko delo

Pecić, Sandi (author), Starman, Danijel (mentor)

• Language: Slovenian
• Keywords: Slovenija, trženje, prodaja, avtomobilska industrija, marketing mix, trg, odnosi s strankami, medosebni odnosi, cilj, primeri
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [S. Pecić]
• Year: 2002
• Number of pages: 45 str., 9 str. pril.
• PID: 20.500.12556/RUL-3254
• UDC: 658.8
• COBISS.SI-ID: 12870630
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, marketing, sales, car industry, marketing mix, market, customer relationship, interpersonal relations, goal, cases