Trženje bančnih storitev : diplomsko delo

Vesel, Andreja (author), Gregorič, Aleksandra (mentor)

• Language: Slovenian
• Keywords: Slovenija, banke, bančništvo, bančno poslovanje, trženje, dejavnost, storitve, marketing mix, poslovno komuniciranje, cena, prodaja, primeri
• Work type: Undergraduate thesis
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [A. Vesel]
• Year: 2002
• Number of pages: 43 str.
• PID: 20.500.12556/RUL-3031
• UDC: 336.71
• COBISS.SI-ID: 12633574
• Publication date in RUL: 11.07.2014

Secondary language

• Language: Unknown
• Keywords: Slovenia, banks, banking, banking management, marketing, activities, services, marketing mix, business communication, price, sales, cases