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Strategija razvijanja portfelja trgovskih blagovnih znamk v kozmetiki : magistrsko delo
ID Hribar, Anja (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/hribar1122-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, kozmetika, blagovne znamke, razvoj, strategija, portfolio, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[A. Hribar]
Year:2013
Number of pages:III, 69, 42 str.
PID:20.500.12556/RUL-28481 This link opens in a new window
UDC:339.13
COBISS.SI-ID:21791718 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1403
Downloads:248
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Language:Unknown
Keywords:marketing, cosmetics, trademarks, development, strategy, portfolio, research, analysis

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