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Uvajanje novih trženjskih konceptov v modni industriji : primer luksuznih blagovnih znamk
ID Strle, Špela (Author), ID Rašković, Matevž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/strle4784.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, tekstilna industrija, blagovne znamke, oglas, družbena odgovornost, poslovno komuniciranje, cena, rrodaja, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[Š. Strle]
Year:2013
Number of pages:II, 49, 32 str.
PID:20.500.12556/RUL-28444 This link opens in a new window
UDC:339.138
COBISS.SI-ID:21768934 This link opens in a new window
Publication date in RUL:11.07.2014
Views:2453
Downloads:172
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Language:Unknown
Keywords:marketing, textile industry, trademarks, advertisement, social responsibility, business communication, price, analysis

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