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Diplomacija in mednarodno poslovanje v 21. stoletju : komplementarnost ali nadomestnost
ID Svetličič, Marjan (Author)

URLURL - Presentation file, Visit http://dk.fdv.uni-lj.si/db/pdfs/tip2011_3_Svetlicic.pdf This link opens in a new window

Abstract
Cilj članka je ugotoviti podobnosti in razlike med ekonomsko diplomacijo (ED) in mednarodnim poslovanjem (MP) glede na tektonske spremembe v svetu in spremembe v MP. Na osnovi sprememb v mednarodnem okolju, ED in MP ugotavljamo, da obstaja več podobnosti kot razlik ter da med ED in MP prihaja do konvergence. Več je torej komplementarnosti kot nadomestnosti. Čeprav se razlike med obema komplementarnima sferama vse bolj presegajo, pa imajo cilji in potrebne kompetence pri opravljanju obeh nalog različno težo. Na splošno pomen ED v pogojih premeščanja centrov ekonomske moči v Azijo raste, prav tako pa tudi pomen obvladovanja medkulturnih razlik. Ekonomski diplomati morajo zato postati bolj poslovni in mednarodni poslovneži bolj diplomatski, če se hočejo uspešno spopadati z naraščajočo spremenljivostjo in nepredvidljivostjo. Drugačen nabor potrebnih kompetenc mora postati tudi sestavni del kadrovanja za ED.

Language:Slovenian
Keywords:globalne spremembe, gospodarska diplomacija, pristojnosti
Work type:Not categorized
Typology:1.02 - Review Article
Organization:FDV - Faculty of Social Sciences
Year:2011
Number of pages:Str. 604-627, 812-813
Numbering:Letn. 48, št. 3
PID:20.500.12556/RUL-23197 This link opens in a new window
UDC:341.7:339.9
ISSN on article:0040-3598
COBISS.SI-ID:30487133 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1756
Downloads:278
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Record is a part of a journal

Title:Teorija in praksa : revija za družbena vprašanja
Shortened title:Teor. praksa
Publisher:Fakulteta za družbene vede
ISSN:0040-3598
COBISS.SI-ID:763652 This link opens in a new window

Secondary language

Language:English
Abstract:
The objective of the article is to see whether there are similarities (convergences) between economic diplomacy (ED) and international business (IB) due to the tectonic changes in the world and changing international business interactions. On the basis of an evaluation of the changing international environment, the evolution of IB and economic diplomacy we establish that there are more convergences than differences between ED and IB, and that there is more complementarity than substitution. In spite of the blurring differences between the two complementary spheres, the needed priorities and competencies have a different weight in each case. The role of ED of shifting economic centres to Asia is substantially increasing and so are the soft competencies needed to master the cross-cultural differences. Hence, economic diplomats must become more managerial and IB managers more diplomatic in order to cope with the unpredictability and increasing risks in the world and IB. A different array of necessary competencies must also become important when selecting economic diplomats.


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