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Potrošni etnocentrizem in nakupno vedenje slovenskih porabnikov pri nakupu jagod : diplomsko delo
ID
Zaman, Mateja
(
Author
),
ID
Dmitrović, Tanja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/UPES/zaman1301.pdf
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Language:
Slovenian
Keywords:
trženje
,
nakup
,
odločanje
,
vedenje potrošnikov
,
etnocentrizem
,
case study
,
prehrana
,
raziskave
,
analiza
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Zaman]
Year:
2012
Number of pages:
II, 24, 17 str.
PID:
20.500.12556/RUL-16687
UDC:
366
COBISS.SI-ID:
21226982
Publication date in RUL:
11.07.2014
Views:
1322
Downloads:
186
Metadata:
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Chicago 17th Author-Date
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:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
purchasing
,
decision making
,
consumer behaviour
,
ethnocentrism
,
case study
,
nutrition
,
research
,
analysis
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