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Potrošni etnocentrizem in nakupno vedenje slovenskih porabnikov pri nakupu jagod : diplomsko delo
ID Zaman, Mateja (Author), ID Dmitrović, Tanja (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/zaman1301.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, nakup, odločanje, vedenje potrošnikov, etnocentrizem, case study, prehrana, raziskave, analiza
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Zaman]
Year:2012
Number of pages:II, 24, 17 str.
PID:20.500.12556/RUL-16687 This link opens in a new window
UDC:366
COBISS.SI-ID:21226982 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1116
Downloads:170
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Language:Unknown
Keywords:marketing, purchasing, decision making, consumer behaviour, ethnocentrism, case study, nutrition, research, analysis

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