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Razsežnosti etike pri trženju : diplomsko delo
ID
Bartulović, Suzana
(
Author
),
ID
Rojšek, Iča
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/UPES/bartulovic1284.pdf
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Language:
Slovenian
Keywords:
trženje
,
oglas
,
etika
,
poslovna morala
,
potrošnik
,
zaščita
,
zakonodaja
Work type:
Bachelor thesis/paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[S. Bartulović]
Year:
2012
Number of pages:
I, 27 str.
PID:
20.500.12556/RUL-16637
UDC:
339.138
COBISS.SI-ID:
21164262
Publication date in RUL:
11.07.2014
Views:
1192
Downloads:
166
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
advertisement
,
ethics
,
business morality
,
consumer
,
protection
,
legislation
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