Odločanje porabnikov za nakup izdelkov za pse : zaključna strokovna naloga visoke poslovne šole

Bončina, Ana (author), Kos Koklič, Mateja (mentor)

• Language: Slovenian
• Keywords: trženje, nakup, vedenje potrošnikov, odločanje, informacije, raziskave, analiza
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: A. Bončina
• Year: 2024
• Number of pages: I, 25, 22 str.
• PID: 20.500.12556/RUL-163251
• UDC: 366
• COBISS.SI-ID: 200848387
• Publication date in RUL: 04.10.2024

Secondary language

• Language: English
• Title: Consumer decision-making for purchasing dog products
• Keywords: marketing, purchasing, consumer behaviour, decision making, information, research, analysis