Childhood obesity has become a rising global challenge, threatening the health and well-being of children and adolescents. It has dramatically increased in recent decades. In 2015, it affected approximately 2 billion people worldwide. This condition, where fat accumulates in the body to a degree that endangers health, has serious physical and psychological consequences for children, including cardiovascular diseases, diabetes, asthma, and mental health issues. It is concerning that obese children have a high likelihood of remaining overweight into adulthood.
Childhood obesity is the result of a complex interplay of factors, including genetic, environmental, and societal influences. The private sector, especially the food and beverage industry, plays a significant role in shaping children's dietary habits. In the thesis, we sought insight into the perspectives of stakeholders in the private sector regarding the issue of childhood obesity through the analysis of survey data obtained in the STOP project case study in 2020. The findings confirm the need for effective policies to address obesity in children, involving collaboration among various stakeholders and a holistic approach. Key measures include promoting healthy lifestyles and preventing obesity, both through restrictive and supportive strategies. Further research into the impact of the private sector on children's dietary habits and the formulation of policies promoting responsible food production and marketing, as well as advocating for a healthy lifestyle, are also crucial.
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