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Zviševanje prepoznavnosti blagovne znamke Bikkembergs s pomočjo celovitega trženjskega komuniciranja : diplomsko delo
ID Pavlovski, Klavdija (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/pavlovski4618.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, poslovno komuniciranje, blagovne znamke, image, oglas, tržne raziskave, tržna analiza, case study
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Pavlovski]
Year:2011
Number of pages:II, 42, 12 str.
PID:20.500.12556/RUL-16176 This link opens in a new window
UDC:339.138
COBISS.SI-ID:20660454 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1112
Downloads:252
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Keywords:marketing, business communication, trademarks, image, advertisement, market research, market analysis, case study

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