Pridobivanje ustreznih informacij za odločitve o strategiji trženja telekomunikacijske opreme na medpodjetniškem trgu : magistrsko delo

Ilić, Staša (author), Mihelčič, Miran (mentor)

• Language: Slovenian
• Keywords: informacije za odločanje, trženjski informacijski sistemi, trženje telekomunikacijske opreme, trženjski načrt, računalništvo, magisteriji
• Work type: Master's thesis
• Typology: 2.09 - Master's Thesis
• Organization: FRI - Faculty of Computer and Information Science
• Place of publishing: Ljubljana
• Publisher: S. Ilić
• Year: 2010
• Number of pages: VI, 91 str.
• PID: 20.500.12556/RUL-156924
• UDC: 621.39(043.2)
• COBISS.SI-ID: 8129108
• Publication date in RUL: 26.05.2024

Secondary language

• Language: English
• Title: Acquiring adequate information for the strategy-making decisions in the field of business-to-business telecommunication equipment market
• Keywords: decision-making information, marketing information systems, telecommunication equipment marketing, marketing plan, computer science, master's degree