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Analiza učinkovitosti cenovnih akcij v trgovini na drobno : model in empirična preverba
ID Bratina, Danjel (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/doktor/bratina.pdf This link opens in a new window

Language:Slovenian
Keywords:trgovina, prodaja na drobno, pospeševanje prodaje, lojalnost, blagovne znamke, raziskave, modeli, analiza, časovne vrste
Work type:Dissertation
Typology:2.08 - Doctoral Dissertation
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[D. Bratina]
Year:2011
Number of pages:VII, 196, 18 str.
PID:20.500.12556/RUL-15654 This link opens in a new window
UDC:339.138
COBISS.SI-ID:20372710 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1514
Downloads:276
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