Trendi v živilski industriji in priložnosti za slovenski trg na primeru pijače hard seltzerjev : magistrsko delo

Sovdat, Gašper (author), Zupan, Blaž (mentor)

• Language: Slovenian
• Keywords: živilska industrija, alkoholne pijače, novi proizvodi, razvoj, trženje, raziskave, trendi
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: G. Sovdat
• Year: 2023
• Number of pages: III, 72 str.
• PID: 20.500.12556/RUL-155162
• UDC: 658
• COBISS.SI-ID: 183601155
• Publication date in RUL: 21.03.2024

Secondary language

• Language: English
• Title: Trends in the food industry and opportunities for the Slovenian market : the case of hard seltzer beverage
• Keywords: food industry, alcoholic drinks, new products, development, marketing, research, trends