izpis_h1_title_alt

Tourism sustainability model for a world heritage destination : the case of residents' perception of Ohrid
ID Petrevska, Biljana (Author), ID Mihalič, Tanja (Author), ID Andreeski, Cvetko (Author)

.pdfPDF - Presentation file, Download (827,96 KB)
MD5: 2A44417A69834361AAC631A19075CCA8
URLURL - Source URL, Visit https://ejtr.vumk.eu/index.php/about/article/view/2783 This link opens in a new window

Abstract
World Heritage (WH) status is anticipated to promote sustainable development by protecting the destination's outstanding natural and cultural resources, generating economic advantages, attracting visitors, and improving the quality of life for its residents. Putting the economic advantages and values first has a critical effect on the Outstanding Universal Value (OUV), which negativelyimpacts the destination’s sustainability, such as quality of life. This study proposes a sustainability model based on UNESCO OUV to evaluate tourism's role in a WH destination’s residents' perception of quality of life. The model was tested on a WH destination Ohrid (North Macedonia). The findings revealed that tourism has a beneficial economic impact while also having a negative influence on the OUV ecological environment and residents’ perception of quality of life. The discussion takes place in UNESCO's considerations to add Ohrid to the list of WH in Danger due to unsustainable tourism development. The findingsencourage destination managers to take responsibility for the OUV resources and to take the necessary actions to improve tourism sustainability. The model can be easily adapted and applied to any WH destination.

Language:English
Keywords:tourism, cultural heritage, marketing, tourism development, residents’ quality of life, tourism impacts, World heritage status.
Work type:Article
Typology:1.01 - Original Scientific Article
Organization:EF - School of Economics and Business
Publication status:Published
Publication version:Version of Record
Year:2023
Number of pages:22 str.
Numbering:Vol. 34
PID:20.500.12556/RUL-148079 This link opens in a new window
UDC:338.48
ISSN on article:1994-7658
COBISS.SI-ID:145482755 This link opens in a new window
Publication date in RUL:26.07.2023
Views:918
Downloads:42
Metadata:XML DC-XML DC-RDF
:
Copy citation
Share:Bookmark and Share

Record is a part of a journal

Title:European journal of tourism research
Shortened title:European j. tour. res.
Publisher:Varna University of Management
ISSN:1994-7658
COBISS.SI-ID:517396505 This link opens in a new window

Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.

Secondary language

Language:Slovenian
Keywords:turizem, kulturna dediščina, trženje

Similar documents

Similar works from RUL:
Similar works from other Slovenian collections:

Back