Analiza otrokom namenjenih oglasov o nezdravi prehrani na družbenem omrežju YouTube : zaključna strokovna naloga visoke poslovne šole

Hrovat, Mateja (author), Kos Koklič, Mateja (mentor)

• Language: Slovenian
• Keywords: trženje, poslovno komuniciranje, oglaševanje, oglas, otroci, družbena omrežja, Youtube, etika analiza
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [M. Hrovat]
• Year: 2023
• Number of pages: II, 29, 13 str.
• PID: 20.500.12556/RUL-147934
• UDC: 659.1
• COBISS.SI-ID: 154571267
• Publication date in RUL: 17.07.2023

Secondary language

• Language: English
• Title: Analysis of advertisements aimed at children on unhealthy eating on the social network YouTube
• Keywords: marketing, business communication, advertising, advertisement, children, social networks, Youtube, ethics, analysis