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Uporaba finančnih meril pri merjenju uspešnosti trženja na medorganizaci[j]skih trgih investicijskih izdelkov : magistrsko delo
ID Uhan, Ludvik (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window, ID Slapničar, Sergeja (Comentor)

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/uhan4146.pdf This link opens in a new window

Language:Slovenian
Keywords:medorgsnizacijski sistemi, medorganizacijsko trženje, investicije, uspešnost poslovanja, meritve, strateški management, odnosi s strankami, zadovoljstvo, case study
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[L. Uhan]
Year:2010
Number of pages:III, 94, 23 str.
PID:20.500.12556/RUL-14674 This link opens in a new window
UDC:339.138
COBISS.SI-ID:19671270 This link opens in a new window
Publication date in RUL:11.07.2014
Views:952
Downloads:164
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Language:Unknown
Keywords:intercompany marketing, investments, business efficiency, measurements, strategic management, customer relationship, satisfaction, case study

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