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Pozicioniranje blagovne znamke Lexus na slovenskem trgu : diplomsko delo
ID Ojdanić, Marko (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/ojdanic4305.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, avtomobilska industrija, podjetje, Lexus, trženje, pozicioniranje proizvoda, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Ojdanić]
Year:2010
Number of pages:III, 47, 9 str.
PID:20.500.12556/RUL-14632 This link opens in a new window
UDC:339.138
COBISS.SI-ID:19633638 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1367
Downloads:155
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Language:Unknown
Keywords:Slovenia, car industry, enterprises, marketing, positioning, research, analysis

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