Smernice za razvoj spletne trgovine in njeno učinkovito spletno promocijo : skupinsko magistrsko delo

Mlakar, Nejc (author), Kržan, Zala (author), Tomat, Luka (mentor)

• Language: Slovenian
• Keywords: prodaja na drobno, spletna trgovina, informatika, informacijska tehnologija, organizacija, promocija, elektronsko trženje
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [N. Mlakar
• Year: 2022
• Number of pages: VI, 95 str.
• PID: 20.500.12556/RUL-145432
• UDC: 004.7
• COBISS.SI-ID: 137662211
• Publication date in RUL: 01.05.2023

Secondary language

• Language: English
• Title: Guidelines for the development of online store and its effective online promotion
• Keywords: retail trade, online shopping, informatics, information technology, organization, promotion, electronic marketing