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Dejavniki nakupne odločitve tehnološkega izdelka : primer nakupa računalnika
ID
Behrić, Enisa
(
Author
),
ID
Rašković, Matevž
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/behric3992.pdf
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Language:
Slovenian
Keywords:
trženje
,
vedenje potrošnikov
,
nakup
,
odločanje
,
izbora
,
tehnologija
,
primeri
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[E. Behrić]
Year:
2009
Number of pages:
II, 41 str.
PID:
20.500.12556/RUL-13978
UDC:
658.7
COBISS.SI-ID:
18971110
Publication date in RUL:
11.07.2014
Views:
1053
Downloads:
141
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
consumer behaviour
,
purchasing
,
decision making
,
technology
,
cases
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