Inovativna sekundarna embalaža za mačjo hrano

Može, Lara (avtor), Vrabič Brodnjak, Urška (mentor)

Namen diplomskega dela je bil izdelati embalažo za mačjo hrano, ki bo večfunkcionalna in uporabna dalj časa. Diplomsko delo je sestavljeno iz teoretičnega in eksperimentalnega dela, opisuje pa načrtovanje, oblikovanje in izdelavo inovativne sekundarne embalaže za mačjo hrano, ki še ni prisotna na slovenskem trgu. Prvotna ter glavna funkcija embalaže je transport izdelkov od proizvajalca do končnega uporabnika. Po odprtju le-te jo je mogoče še nadalje uporabiti na način, da se iz zavihkov zgradi igralna hiša za domače ljubljenčke – mačke. Pri njenem oblikovanju smo še pazili, da jo je enostavno odpirati ter na podlagi ilustracij ter ostalih grafičnih elementov lahko identificirati in ločiti od konkurenčnih izdelkov. V teoretičnem delu širše zajamemo pomen embalaže, se osredotočimo na najpomembnejše funkcije embalaže ter razvrstimo embalažo na embalažne materiale, namen uporabe in na njeno trajnost, kjer vse tri skupine še podrobneje opišemo. Končni izdelek je narejen iz valovitega kartona, zato damo večjo pozornost tudi opisu tega materiala in zajamemo tehniko tiska, namenjeno tiskanju na papir oz. karton. Ker se tovrstne inovativne embalaže še ni srečalo na slovenskem trgu, smo zajeli raziskavo podobnih izdelkov na tujem trgu. V eksperimentalnem delu se spoznamo s programom Adobe Illustrator, kjer izdelamo vsebujoče grafične elemente, ki jih skupaj z besedilom postavimo v smiseln in razumevajoč grafični izdelek. Za 3D-pogled končne embalaže ter izračun odpadka pa si pomagamo z EngView package & Display designer suite programsko opremo. Zapišemo tudi uporabljen material in postopke dela. V poglavju Rezultati in razprava zajamemo celoten proces od prvih skic, izdelave plašča v programu pa vse do končnega izdelka. Nenazadnje vključimo še razporeditveni načrt embalaže, ki izračuna porabo materiala. Kot rezultat diplomskega dela je predstavljena inovativna, ekološka in vizualno privlačna embalaža, ki bi pritegnila uporabnika. Z njeno uporabo lahko kupec navduši svoje ljubljenčke in hkrati prispeva k zmanjševanju onesnaževanja okolja.

• Jezik: Slovenski jezik
• Ključne besede: embalaža, inovativna embalaža, sekundarna embalaža, embalaža za hišne ljubljenčke, načrtovanje embalaže
• Vrsta gradiva: Diplomsko delo/naloga
• Organizacija: NTF - Naravoslovnotehniška fakulteta
• Leto izida: 2022
• PID: 20.500.12556/RUL-139659
• Datum objave v RUL: 06.09.2022

Sekundarni jezik

• Jezik: Angleški jezik
• Naslov: Innovative secondary packaging for cat food

Izvleček

The aim of the diploma thesis was to produce packaging for cat food that would be multifunctional and useful for a long time. It consists of the theoretical and the experimental part and describes the planning, designing and manufacturing of an innovative secondary packaging for cat food, which is not yet present on the Slovenian market. The original and main function of the packaging is to transport the products from the manufacturer to the end user. After opening it, it can be further used in the way of building a play house for pets – cats. When designing it, we also made sure that it is easy to open and based on the illustrations and other graphic elements can be identified and separated from other competing products. In the theoretical part, we broadly cover the importance of packaging, focus on the most important functions of it and classify packaging into packaging materials, purpose of its use and its durability, while also describing these all three groups in more detail. The final product is made out of corrugated cardboard, which is why we also pay more attention to the description of this material and cover the printing technique intended for printing on paper or cardboard. As this type of innovative packaging has not yet been found on the Slovenian market, we included a research of similar products on foreign markets. In the experimental part, we get acquainted with Adobe Illustrator, where we create the containing graphic elements and put them into a sensible and understandable graphic product with text. For the 3D view of the final packaging and waste calculation, we use the EngView package & Display designer suite software. We also write down which materials were used and the work procedures. In the title Results and discussion we cover the whole process from the first sketches, the production of the surface in the programme to the final product. Last but not least we include the calculation of material consumption. As a result of the thesis, an innovative, ecological and visually attractive packaging that would attract the user is presented. By using it, the customer can impress their pets and at the same time contribute to reducing the environmental pollution.

• Ključne besede: packaging, innovative packaging, secondary packaging, pet packaging, corrugated cardboard packaging, packaging design