Online impulse buying during the COVID-19 pandemic : master thesis

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Online impulse buying during the COVID-19 pandemic : master thesis
ID Ogorevc, Eva (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/ogorevc4571-B.pdf This link opens in a new window

Language:	English
Keywords:	marketing, consumer behaviour, purchasing, decision making, online shopping, pandemic, Covid-19, research, analysis
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	EF - School of Economics and Business
Place of publishing:	Ljubljana
Publisher:	[E. Ogorevc]
Year:	2022
Number of pages:	IV, 59, 38 str.
PID:	20.500.12556/RUL-139308
UDC:	366
COBISS.SI-ID:	117401859
Publication date in RUL:	01.11.2022
Views:	2741
Downloads:	77
Metadata:
:	OGOREVC, Eva, 2022, Online impulse buying during the COVID-19 pandemic : master thesis [online]. Master’s thesis. Ljubljana : E. Ogorevc. [Accessed 30 March 2025]. Retrieved from: http://www.cek.ef.uni-lj.si/magister/ogorevc4571-B.pdf Copy citation
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Language:	Slovenian
Title:	Spletni impulzivni nakupi med pandemijo COVID-19
Keywords:	trženje, vedenje potrošnikov, nakup, odločanje, spletna trgovina, pandemija, Covid-19, raziskave, analiza