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The influence of microtransactions in videogames on game playing and evaluation : master's thesis
ID Shuyskiy, Dmitry (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/shuyskiy4511-B.pdf This link opens in a new window

Language:English
Keywords:entertainment industry games, marketing, purchasing, consumer behaviour, monetization, gambling, research, analysis
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[D. Shuyskiy]
Year:2021
Number of pages:IV, 87, 15 str.
PID:20.500.12556/RUL-136518 This link opens in a new window
UDC:339.138
COBISS.SI-ID:93922051 This link opens in a new window
Publication date in RUL:10.05.2022
Views:483
Downloads:30
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Secondary language

Language:Slovenian
Title:Vpliv mikrotransakcij v video igrah na igranje in oceno iger
Keywords:zabavna industrija, igre, trženje, nakup, vedenje potrošnikov, monetizacija, igralništvo, raziskave, analiza

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