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Consumer buying behavior of premium class cars in Slovenia : master's thesis
ID Erjavec, Nuša (Author), ID Čater, Barbara (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/erjavec4504-B.pdf This link opens in a new window

Language:English
Keywords:marketing, sales, cars, brands, consumer behaviour, research, analysis
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Erjavec]
Year:2021
Number of pages:V, 66, 15 str.
PID:20.500.12556/RUL-136517 This link opens in a new window
UDC:366
COBISS.SI-ID:93914371 This link opens in a new window
Publication date in RUL:10.05.2022
Views:893
Downloads:95
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Secondary language

Language:Slovenian
Title:Vedenje porabnikov pri nakupu vozil premijskega razreda v Sloveniji
Keywords:trženje, prodaja, avtomobili, blagovne znamke, vedenje potrošnikov, raziskave, analiza

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