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Spremembe vedenja porabnikov v času recesije : primer nakupnega procesa izdelkov vsakdanje rabe
ID
Ožbolt, Morena
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/ozbolt3879.pdf
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Language:
Slovenian
Keywords:
trženje
,
nakup
,
odločanje
,
psihologija potrošnika
,
proizvodi
,
raziskave
,
analiza
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[M. Ožbolt]
Year:
2009
Number of pages:
II, 45 str., 28 str. pril.
PID:
20.500.12556/RUL-13581
UDC:
366
COBISS.SI-ID:
18684134
Publication date in RUL:
11.07.2014
Views:
1406
Downloads:
242
Metadata:
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Secondary language
Language:
Unknown
Keywords:
marketing
,
purchasing
,
decision making
,
consumer psychology
,
products
,
research
,
analysis
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