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Perceived value of online advertising and its influence on consumer purchase intentions in residential real estate : master's thesis
ID Rant, Neja (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/rant4498-B.pdf This link opens in a new window

Language:English
Keywords:real estate, marketing, electronic marketing, advertising, value, purchasing, decision making
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Rant]
Year:2021
Number of pages:IV, 70, 14 str.
PID:20.500.12556/RUL-134577 This link opens in a new window
UDC:339.138
COBISS.SI-ID:92758019 This link opens in a new window
Publication date in RUL:19.01.2022
Views:6046
Downloads:50
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Secondary language

Language:Slovenian
Title:Zaznana vrednost spletnega oglaševanja in njegov vpliv na stališča potencialnih kupcev pri nakupu stanovanjskih nepremičnin
Keywords:nepremičnine, trženje, elektronsko trženje, oglaševanje, vrednost, nakup, odločanje

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