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Impulzivno in kompulzivno nakupno vedenje porabnikov : pregled teoretičnega razvoja in predlog modela
ID Jeraj, Matevž (Author), ID Kolar, Tomaž (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/jeraj3761.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, nakup, vedenjske znanosti, psihologija potrošnika, planiranje, modeli
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Jeraj]
Year:2009
Number of pages:63 str.
PID:20.500.12556/RUL-13390 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18483430 This link opens in a new window
Publication date in RUL:11.07.2014
Views:985
Downloads:121
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Language:Unknown
Keywords:marketing, purchasing, behavioural sciences, consumer psychology, planning, models

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