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Managing quality in direct marketing industry : a case study of Linea Directa Communications
ID Hvala, Iztok (Author), ID Rusjan, Borut (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/hvala136-B.pdf This link opens in a new window

Language:English
Keywords:trŽenje, direktno trženje, prodaja, kvaliteta, management, poslovno komuniciranje, case study
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[I. Hvala]
Year:2008
Number of pages:86 str., 24 str. pril.
PID:20.500.12556/RUL-13351 This link opens in a new window
UDC:339.138
COBISS.SI-ID:18414054 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1228
Downloads:295
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Language:Unknown
Keywords:direct selling, sales, quality, management, business communication, case study

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