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Vloga družbenih omrežij pri porabnikovem procesu nakupa oblačil : zaključna strokovna naloga visoke poslovne šole
ID
Makarovič, Anika
(
Author
),
ID
Kos Koklič, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/makarovic1942.pdf
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Language:
Slovenian
Keywords:
trženje
,
nakup
,
odločanje
,
vedenje potrošnikov
,
raziskave
,
analiza
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[A. Makarovič]
Year:
2021
Number of pages:
II, 23, 23 str.
PID:
20.500.12556/RUL-132629
UDC:
339.138
COBISS.SI-ID:
79596035
Publication date in RUL:
09.11.2021
Views:
947
Downloads:
59
Metadata:
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Secondary language
Language:
English
Title:
The role of social networks in the consumer's process of purchasing apparel
Keywords:
marketing
,
purchasing
,
decision making
,
consumer behaviour
,
research
,
analysis
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