Primerjava trženja v turistični agenciji pred in po pojavu COVIDA-19 : zaključna strokovna naloga visoke poslovne šole

Djukić, Sara (author), Kos Koklič, Mateja (mentor)

• Language: Slovenian
• Keywords: turizem, trženje, poslovno komuniciranje, segmentacija, pozicioniranje proizvoda, epidemija, komparacije, raziskave, analiza
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [S. Djukić]
• Year: 2021
• Number of pages: II, 25, 8 str.
• PID: 20.500.12556/RUL-130679
• UDC: 339.138
• COBISS.SI-ID: 71175171
• Publication date in RUL: 18.09.2021

Secondary language

• Language: English
• Title: Comparison of marketing in a travel agency before and after the appearance of COVID-19
• Keywords: tourism, marketing, business communication, segmentation, positioning, epidemic, comparisons, research, analysis