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Povezava trženjske in prodajne funkcije v majhnih farmacevtskih podjetjih v Sloveniji : magistrsko delo
ID Strmšnik, Lucija (Author), ID Antončič, Boštjan (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/strmsnik4053-B.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, farmacevtska industrija, industrijsko podjetje, majhna podjetja, trženje, prodajna funkcija, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[L. Strmšnik]
Year:2020
Number of pages:V, 76, 23 str.
PID:20.500.12556/RUL-130663 This link opens in a new window
UDC:658
COBISS.SI-ID:48491779 This link opens in a new window
Publication date in RUL:18.09.2021
Views:851
Downloads:55
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Secondary language

Language:English
Title:The alliance of marketing and sales fuctions in small pharmaceutical companies in Slovenia
Keywords:Slovenia, pharmaceutical industry, industrial enterprises, small enerprises, marketing, sales function, research, analysis

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