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Tržno komuniciranje blagovne znamke Budweiser Budvar v Sloveniji : diplomsko delo
ID
Černevšek, Blaž
(
Author
),
ID
Pfajfar, Gregor
(
Mentor
)
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URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/cernevsek3423.pdf
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Language:
Slovenian
Keywords:
Slovenija
,
alkoholne pijače
,
pivovarstvo
,
trženje
,
poslovno komuniciranje
,
blagovne znamke
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[B. Černevšek]
Year:
2008
Number of pages:
V, 47 str., 7 str. pril.
PID:
20.500.12556/RUL-12863
UDC:
339.138
COBISS.SI-ID:
18001638
Publication date in RUL:
11.07.2014
Views:
2539
Downloads:
423
Metadata:
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Secondary language
Language:
Unknown
Keywords:
Slovenia
,
alcoholic drinks
,
brewery
,
marketing
,
business communication
,
trademarks
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