The master's thesis deals with the study of the connection between the media, national identity and sport. Through a qualitative study of television news and media reporting, we want to find out how these media portray athletes and their successes as national heroes. The main research question is how television sport creates national identity and in what ways media sport constructs national consciousness and "Slovenianness". The thesis also examines concepts such as national identity, national consciousness and pride, and presents skiing as a Slovenian national sport. We rely mainly on the theories of "imagined communities" and "invented traditions" of Benedict Anderson and Eric Hobsbawm, but we also present the theories of some other authors. The main actors in the analysis are the best Slovenian skier of all time Bojan Križaj and basketball player Luka Dončić, who is considered one of the greatest basketball hopes. In the empirical part of the thesis, we compare media reporting through the television news of the show Dnevnik and through appearances in other media. Finally, a comparison and analysis of the most frequently used elements through which the media portray national heroes follows.
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