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Strategija trženja turističnega podjetja na primeru hotelskega kompleksa Salinera II : specialistično delo
ID
Fakin, Borut
(
Author
),
ID
Zalaznik, Maja
(
Mentor
)
More about this mentor...
,
ID
Mihalič, Tanja
(
Comentor
)
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/specialist/fakin3478.pdf
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Language:
Slovenian
Keywords:
turizem
,
hotelirstvo
,
podjetje
,
Salinera
,
trženje
,
strategija trženja
,
oblikovanje cene
,
okolje
,
demografija
,
konkurenca
Work type:
Specialist thesis
Typology:
2.10 - Specialist Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[B. Fakin]
Year:
2007
Number of pages:
64 str., 11 str. pril.
PID:
20.500.12556/RUL-12499
UDC:
339.138
COBISS.SI-ID:
17638630
Publication date in RUL:
11.07.2014
Views:
1428
Downloads:
436
Metadata:
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Secondary language
Language:
Unknown
Keywords:
tourism
,
hotel industry
,
enterprises
,
marketing
,
marketing strategy
,
pricing
,
environment
,
demography
,
competition
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