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Okvirna strategija komuniciranja Slovenije slovenskim turistom : diplomsko delo
ID
Leskovšek, Tina
(
Author
),
ID
Žabkar, Vesna
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/u_diplome/leskovsek3145.pdf
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Language:
Slovenian
Keywords:
Slovenija
,
turizem
,
trženje
,
komuniciranje
,
strategija trženja
,
segmentacija
,
pozicioniranje proizvoda
,
poslovno komuniciranje
Work type:
Undergraduate thesis
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[T. Leskovšek]
Year:
2007
Number of pages:
45 str., 22 str. pril.
PID:
20.500.12556/RUL-12475
UDC:
338.48
COBISS.SI-ID:
17614054
Publication date in RUL:
11.07.2014
Views:
17177
Downloads:
385
Metadata:
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Secondary language
Language:
Unknown
Keywords:
Slovenia
,
tourism
,
marketing
,
communications
,
marketing strategy
,
segmentation
,
positioning
,
business communication
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