izpis_h1_title_alt

Effect of discount price framing on consumer buying behaviour : master's thesis
ID Humek, Lara (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/humek3790-B.pdf This link opens in a new window

Language:English
Keywords:marketing, consumer behaviour, purchasing, decision making, price, sales discount, research, analysis
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[L. Humek]
Year:2020
Number of pages:IV, 63, 15 str.
PID:20.500.12556/RUL-122882 This link opens in a new window
UDC:339.138
COBISS.SI-ID:29704451 This link opens in a new window
Publication date in RUL:15.12.2020
Views:1444
Downloads:71
Metadata:XML RDF-CHPDL DC-XML DC-RDF
:
Copy citation
Share:Bookmark and Share

Secondary language

Language:Slovenian
Title:Vpliv oblikovanja diskontnih cen na nakupno vedenje potrošnikov
Keywords:trženje, vedenje potrošnikov, nakup, odločanje, cena, diskont, raziskave, analiza

Similar documents

Similar works from RUL:
Similar works from other Slovenian collections:

Back