Notranje trženje kot dejavnik zadovoljstva zaposlenih : magistrsko delo

Kermavnar, Karin (author), Kos Koklič, Mateja (mentor)

• Language: Slovenian
• Keywords: medorganizacijsko trženje, razvoj, modeli, inovacije, potrošnik, zadovoljstvo, raziskave, analiza
• Work type: Master's thesis/paper
• Typology: 2.09 - Master's Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [K. Kermavnar Pezdirc]
• Year: 2019
• Number of pages: III, 73, 15 str.
• PID: 20.500.12556/RUL-122792
• UDC: 339.138
• COBISS.SI-ID: 25538790
• Publication date in RUL: 15.12.2020

Secondary language

• Language: English
• Title: Internal marketing as a factor of employee satisfaction
• Keywords: intercompany marketing, development, models, innovations, consumer, satisfaction, research, analysis