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Analiza vpliva s strani porabnikov oblikovanih vsebin na proces odločanja pri nakupu potovanja : magistrsko delo
ID
Špruk, Tadej
(
Author
),
ID
Knežević Cvelbar, Ljubica
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/magister/spruk3964-B.pdf
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Language:
Slovenian
Keywords:
turizem
,
trženje
,
vedenje potrošnikov
,
odločanje
,
nakup
,
potovanja
,
ponudba
,
ocene
,
družbena omrežja
Work type:
Master's thesis/paper
Typology:
2.09 - Master's Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[T. Špruk]
Year:
2020
Number of pages:
III, 58, 6 str.
PID:
20.500.12556/RUL-122566
UDC:
339.138
COBISS.SI-ID:
31358979
Publication date in RUL:
15.12.2020
Views:
1133
Downloads:
90
Metadata:
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Secondary language
Language:
English
Title:
Analysis of the impact of content designed by consumers on the decision-making process when buying a trip
Keywords:
tourism
,
marketing
,
consumer behaviour
,
decision making
,
purchasing
,
travel
,
supply
,
evaluation
,
social networks
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