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Vpliv digitalnega trženja ekoloških izdelkov na nakupne odločitve porabnikov : magistrsko delo
ID Komič, Nina (Author), ID Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/komic3952-B.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, elektronsko trženje, varstvo okolja, trajnostni razvoj, vedenje potrošnikov, družbena omrezja, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Komič]
Year:2020
Number of pages:III, 70, 23 str.
PID:20.500.12556/RUL-122550 This link opens in a new window
UDC:339.138
COBISS.SI-ID:30502659 This link opens in a new window
Publication date in RUL:15.12.2020
Views:26198
Downloads:117
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Secondary language

Language:English
Title:The impact of digital marketing of organic products on consumer purchasing decisions
Keywords:marketing, electronic marketing, environmental protection, sustainable development, consumer behaviour, družbena omrezja, research, analysis

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