Nowadays, the success of companies is based on financial results, but what hardly anyone is aware of, is that that these results depend not only on sales, but also on the employees' well-being in their workplace. An important factor to be considered when looking to motivate employees and gain their long-term loyalty is the concept of organisational identification, which is the feeling or perception of oneness with the organisation for which one works. The concept is important because employees are a key source of an organisation's success, and at the same time they are the link between the organisation and the final customer. Besides other important factors, internal communications, or satisfaction with internal communications, has a big impact on organisational identification. An important link between these two concepts is also the communications climate, which refers to employees' perceptions of communication within an organisation. Strategic planning of internal communications and a positive communications climate that has been built throughout the organisation are the key factors that have an impact on strong organisational identification. With this empirical study I wanted to show the impact of independent variables – satisfaction with internal communications and the communications climate – on organisational identification. The results, based on the analysis, show that internal communications affect organisational identification through the communications climate. Besides that, the results show that the communications climate, as a dimension of satisfaction with internal communications, affects corporate identification and that horizontal communications affect the group identification.
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