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Priložnosti trženja v založništvu s poudarkom na novih medijih : primer Študetske založbe
ID Čop, Mihaela (Author), ID Potočnik, Vekoslav (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/cop3317.pdf This link opens in a new window

Language:Slovenian
Keywords:založništvo, trženje, proizvodi, poslovno komuniciranje, case study, Slovenija
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[M. Čop]
Year:2007
Number of pages:101 str., 33 str. pril.
PID:20.500.12556/RUL-11862 This link opens in a new window
UDC:339.138
COBISS.SI-ID:17291494 This link opens in a new window
Publication date in RUL:11.07.2014
Views:812
Downloads:159
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Language:Unknown
Keywords:publishing, marketing, products, business communication, case study, Slovenia

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