New frontiers in travel motivation and social media : the case of Longyearbyen, the High Arctic

Aldao, Carolina (avtor), Mihalič, Tanja (avtor)

Tourism explores new frontiers by traveling around unknown geographical and technological territories that bring new tourism opportunities and hazards to satisfy visitors’ needs and sustainability and responsibility in destinations. This study introduces a composite model for measuring travel motivation and the impact of social media on travel behavior and applies it to the town of Longyearbyen in the High Arctic. Both aspects were surveyed through qualitative semi-structured visitor interviews. While the motivation to visit Longyearbyen depended on travelers’ needs, their travel experiences, and push and pull motivational factors, respondents gave examples of how social media positively or negatively affected different elements of their motivation and visitation. The study indicates the opportunities and hazards analyzed from social media as well as future research directions needed in the pursuit of a more responsible tourism approach while exploring new technological and geographical frontiers.

• Jezik: Angleški jezik
• Ključne besede: management, tourism, social media, travel motivation, travel behavior, social media, the High Arctic, responsible tourism
• Vrsta gradiva: Članek v reviji
• Tipologija: 1.01 - Izvirni znanstveni članek
• Organizacija: EF - Ekonomska fakulteta
• Status publikacije: Objavljeno
• Različica publikacije: Objavljena publikacija
• Leto izida: 2020
• Št. strani: 19 str.
• Številčenje: Vol. 12, iss. 15, art. 5905
• PID: 20.500.12556/RUL-118017
• UDK: 338.48
• ISSN pri članku: 2071-1050
• DOI: 10.3390/su12155905
• COBISS.SI-ID: 24228355
• Datum objave v RUL: 12.08.2020

Gradivo je del revije

• Naslov: Sustainability
• Skrajšan naslov: Sustainability
• Založnik: MDPI
• ISSN: 2071-1050
• COBISS.SI-ID: 5324897

Licence

• Licenca: CC BY 4.0, Creative Commons Priznanje avtorstva 4.0 Mednarodna
• Povezava: http://creativecommons.org/licenses/by/4.0/deed.sl
• Opis: To je standardna licenca Creative Commons, ki daje uporabnikom največ možnosti za nadaljnjo uporabo dela, pri čemer morajo navesti avtorja.
• Začetek licenciranja: 12.08.2020

Sekundarni jezik

• Jezik: Slovenski jezik
• Ključne besede: management, turizem, družbeni mediji

Projekti

• Financer: ARRS - Agencija za raziskovalno dejavnost Republike Slovenije
• Številka projekta: P5-0117
• Naslov: Trajnostna konkurenčnost slovenskega gospodarstva v evropskem in globalnem okviru