Vpliv elektronskega poslovanja na nakupne navade potrošnikov konfekcijskih izdelkov : zaključna strokovna naloga visoke poslovne šole

Hambroš, Uroš (author), Groznik, Aleš (mentor)

• Language: Slovenian
• Keywords: trženje, elektronsko trženje, elektronsko poslovanje, nakup, odločanje, vedenje potrošnikov, oglaševanje, trendi
• Work type: Final paper
• Typology: 2.11 - Undergraduate Thesis
• Organization: EF - School of Economics and Business
• Place of publishing: Ljubljana
• Publisher: [U. Hambroš]
• Year: 2019
• Number of pages: II, 22 str.
• PID: 20.500.12556/RUL-114525
• UDC: 366
• COBISS.SI-ID: 25026790
• Publication date in RUL: 07.03.2020

Secondary language

• Language: English
• Title: Analysis of e business on purchasing habits of consumers of ready-made products
• Keywords: marketing, electronic marketing, electronic commerce, purchasing, decision making, consumer behaviour, advertising, trends