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Naslovljena pisemska pošiljka kot uspešna disciplina neposrednega trženja : diplomsko delo
ID Babič Kaligarič, Katja (Author), ID Starman, Danijel (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/babic2631.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, direktno trženje, PTT, segmantacija, baze podatkov, stroški, uspešnost poslovanja, raziskave, analiza
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Babič]
Year:2007
Number of pages:43 str., 52 str. pril.
PID:20.500.12556/RUL-11153 This link opens in a new window
UDC:339.138
COBISS.SI-ID:16956134 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1444
Downloads:228
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Keywords:marketing, direct selling, postal services, data base, costs, business efficiency, research, analysis

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