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Pozicioniranje trgovskih blagovnih znamk podjetja Mercator : diplomsko delo
ID Kastelic, Vanja (Author), ID Vida, Irena (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/u_diplome/kastelic2590.pdf This link opens in a new window

Language:Slovenian
Keywords:Slovenija, trgovinsko podjetje, Mercator, blagovne znamke, pozicioniranje proizvoda, tržne raziskave, analiza, potrošnik
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[V. Kastelic]
Year:2006
Number of pages:45 str., 54 str. pril.
PID:20.500.12556/RUL-11071 This link opens in a new window
UDC:339.13
COBISS.SI-ID:16908262 This link opens in a new window
Publication date in RUL:11.07.2014
Views:1500
Downloads:579
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Language:Unknown
Keywords:Slovenia, commercial enterprise, Mercator, trademarks, positioning, market research, analysis, consumer

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