The main purpose of this thesis was to develop ecological gift packaging for natural cosmetics. In the theoretical part we deepen the knowledge about the basics of the packaging, sustainable development, and green graphic design. We included a market research for a company named SkinFairytale, who, responded to our request for collaboration. They offered us three products, which we included in our final gift packaging. We used high grammage paper or cardboard, from Japanese knotweed. We used some of the test methods for different properties of materials. The results of the paper have been compared to the results of white commercial cardboard, which served us only for a comparison. According to the analyzed properties, white cardboard was more suitable for the production of packaging. However, we still decided to use paper from Japanese knotweed, because it is more environmentally friendly. In addition to ecological material, we used less printing ink and tried to use less material, but still kept the design of the packaging. The final packaging was designed in Adobe Illustrator, printed on a UV ink-jet printer cut on a cutter. Due to the poor quality of the paper, we encountered some problems in the last two steps. Nevertheless, in the end we came to a result, which is - ecological gift packing for natural cosmetics.
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