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Pričakovanja porabnikov glede okusa pijače z vidika nevroznanosti : magistrsko delo
ID Šrimpf, Nastja (Author), ID Žabkar, Vesna (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/magister/srimpf2693-B.pdf This link opens in a new window

Language:Slovenian
Keywords:nevropsihologija, trženje, potrošnik, psihologija potrošnika, proizvodi, brezalkoholne pijače, raziskave, analiza
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[N. Šrimpf]
Year:2017
Number of pages:II, 56, 21 str.
PID:20.500.12556/RUL-107119 This link opens in a new window
UDC:366
COBISS.SI-ID:24128998 This link opens in a new window
Publication date in RUL:20.04.2019
Views:1285
Downloads:140
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Secondary language

Language:English
Title:Customer expectations about drink taste from a neuroscience point of view
Keywords:neuropsychology, marketing, consumer, consumer psychology, products, non-alcoholic beverages, research, analysis

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