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Trženje lastne blagovne znamke podjetja Mercator IP, d.o.o. : zaključna strokovna naloga visoke poslovne šole
ID
Kastelic, Katja
(
Author
),
ID
Bodlaj, Mateja
(
Mentor
)
More about this mentor...
URL - Presentation file, Visit
http://www.cek.ef.uni-lj.si/vps_diplome/kastelic868.pdf
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Language:
Slovenian
Keywords:
Slovenija
,
trgovinsko podjetje
,
Mercator
,
trženje
,
blagovne znamke
,
image
,
premoženje
,
raziskave
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
EF - School of Economics and Business
Place of publishing:
Ljubljana
Publisher:
[K. Kastelic]
Year:
2018
Number of pages:
II, 29, 15 str.
PID:
20.500.12556/RUL-107011
UDC:
339.138
COBISS.SI-ID:
24678118
Publication date in RUL:
20.04.2019
Views:
1759
Downloads:
164
Metadata:
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:
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Secondary language
Language:
English
Title:
Own-brand marketing in Mercator IP d.o.o.
Keywords:
Slovenia
,
commercial enterprise
,
Mercator
,
marketing
,
brands
,
image
,
property
,
research
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