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Pomembnost blagovne znamke športne obutve na primeru članske ekipe Rokometnega društva Herz Šmartno : diplomsko delo
ID Cirar, Katja (Author), ID Pfajfar, Gregor (Mentor) More about this mentor... This link opens in a new window

URLURL - Presentation file, Visit http://www.cek.ef.uni-lj.si/UPES/cirar4178.pdf This link opens in a new window

Language:Slovenian
Keywords:trženje, šport, vedenje potrošnikov, nakup, odločanje, blagovne znamke, primeri, društva
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:EF - School of Economics and Business
Place of publishing:Ljubljana
Publisher:[K. Cirar]
Year:2018
Number of pages:III, 28, 17 str.
PID:20.500.12556/RUL-106988 This link opens in a new window
UDC:339.138
COBISS.SI-ID:24616422 This link opens in a new window
Publication date in RUL:21.04.2019
Views:719
Downloads:85
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Secondary language

Language:English
Title:The importance/relevance of brand name of sports shoes in the case of first team squad of Šmartno Herz handball association/club
Keywords:marketing, sports, consumer behaviour, purchasing, decision making, brands, cases, societies

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